With each passing day, more Americans are becoming part of Tablet Nation. An estimated 25 percent of U.S. adults own a tablet, and over half of these are devoted Apple iPad users. The iPad is much more than a datebook, note taker, game center or business tool. For you as an entrepreneur, it is the key to a revolutionary way of doing business and processing payments.
As you probably know, consumers are already using their iPhones and iPads to find the best deals before they buy. You have probably seen people standing in a store, device in hand, searching the internet for the best price on a particular product. Customers can also use their tablets and mobile devices to search for similar things online if the exact item they want is not in stock.
Leveraging iPad Processing For the Small Business Owner
At first blush, it may seem that this iRevolution can only harm business owners, particularly those who run smaller enterprises. However, iPads aren’t necessarily a death knell for the entrepreneur. In fact, you can take advantage of their prevalence and convenience to make it easier for your customers to buy products. These days, there are a number of applications that enable people to use free iPad or iPhone apps to seamlessly buy all manner of goods with their mobile devices.
Keep this in mind: An estimated 66 percent of store transactions are made with some sort of plastic. People simply don’t carry cash in quantity anymore. Since they usually have their iPad or iPhone with them, they can buy what they want even if they don’t have a physical credit or debit card handy.
As a store owner, mobile credit card processing with the iPad can work to your advantage. Mobile card processing companies keep your data on their servers and encrypt it at the moment of swipe. That means you don’t need to panic if you lose your card reader or iDevice. What’s more, you can access your data from any compatible device, meaning that you can literally take your business anywhere. Many of these mobile iPad processors will also enable you to track sales data in real time, generate X and Z reports and look at your daily sales.
As the old saying goes, “If you can’t beat them, join them.” Mobile devices including iPads are the way of the future. Harness their power and make the most of their potential to help your business thrive.